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Agile CX Innovation

Agile CX Innovation

40%
improvement in customer query resolution time

Overview

This case outlines how a high-growth retail tech firm accelerated GenAI-driven customer experience innovation using Parkar’s Pay-As-You-Go model—delivering agility, faster time-to-value, and scalable execution with zero long-term commitment.

About The Client

Challenge

The company needed to validate GenAI use cases for customer experience without committing to long-term overhead.
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Solution
Parkar deployed sprint-based GenAI teams and:
Delivered AI-powered MVP in weeks
Enabled customer query summarization and automated insights
Operated fully on a pay-as-you-go model
Key Results
  • 40% improvement in customer query resolution time
  • No upfront CapEx or vendor lock-in
  • Scalable path to long-term AI integration
Our platform's strength lies in its adaptability, enabling us to meet our users' evolving needs and transform their experiences.
The Future
Our platform's strength lies in its adaptability, enabling us to meet our users' evolving needs and transform their experiences.

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